Culture

6 December 2022

Metaverso: the business struggles to identify the benefits, perhaps due to a fundamental error.

5/12/2022 – The image of the Metaverse is anchored in that semi-virtual or virtual reality in which places and avatars (unacceptable today by design) make up the idea of ​​a […]
23 November 2022

Territorial marketing ? Obsolete … Territorial innovation ? And !

23/11/2022 – What makes a territory an attractive place, where investors, citizens, tourists, businesses want to go ? innovation ! Without compromise, today we are from […]
26 October 2022

Damn Paris 2022: report of an important food fair.

26/10/2022 – The edition has just finished 2022 del SIAL Parigi, after the three-year suspension due to Covid. This edition was particularly significant […]
15 September 2022

Avatars to study a brand strategy.

15/09/2022 – In 2009 James Cameron displaces public opinion and the blockbuster market with a “product” really innovative, both in technological content and in […]
30 May 2022

Innovation is a continuous flow: Swarovsky illumina Bmw i.

27/05/2022 – Innovation is a process that is applied to the company as well as to our daily life, it's true. But from a business point of view a […]
25 May 2022

Savile Row Concours: bespoke, classic&sport cars, lifestyle a Londra.

25/05/2022 – Savile Row in the heart of the Mayfair district in London historically represents the reference point of English tailoring skills and has seen it alternate over the years […]
29 April 2022

Food and catering: it's time to overturn the brand concept !

28/04/2022 – If we talk about food and catering, the market is traditionally characterized by a corporate offer of products, a corporate offer of catering concepts and an offer […]
31 March 2022

Here is a great case of “Brand Management”: Here is a great case of.

31/03/2022 – Savini Tartufi, Savini Tartufi 4 Savini Tartufi, Savini Tartufi, Savini Tartufi […]
1 February 2022

Rolls Royce maestra di brand experience.

1/02/2022 – Notes of an explorer “brand experience”. Notes of an explorer […]